DARLIN APASRAWIROTE; KRITCHA YAWISED; MANEERUT CHATRANGSAN; PAISARN MUNEESAWANG. Short-form Video Content (SVC) Engagement and Marketing Capabilities. Asian Journal of Business and Accounting, [S. l.], p. 221–246, 2022. DOI: 10.22452/ajba.vol15no2.8. Disponível em: https://ajba.um.edu.my/index.php/AJBA/article/view/41020. Acesso em: 27 feb. 2026.